Keyword visibility can be a tricky metric to interpret. Like many other metrics averages and overview data may be deceiving. Because of this, visibility should always be correlated with organic traffic volumes and search volume data. There are many tools around the web that measure keyword visibility. My favorite free tool is SEObook’s Rank Checker. [...]
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Setting up Google Analytics Organic Results Filter
In order to set up a results filter using the advanced filter options available through Google Analytics, begin by adding a website profile to an existing account. Make sure not to forget this step because this tutorial will create a profile that only shows the results of traffic found through the Google search engine. This [...]